ABOUT THE ROC FAMILY

THE ROC is a full-service entertainment company founded by BLUE in 2020. The company is a successor to his previous Blue Roc Records label. It serves as a record label, artist and athlete management, publishing, touring, film / TV, and educational and philanthropic programs.
Record Label
We work in every aspect of modern entertainment—with recording artists and producers, songwriters and more
Management
We are a full-service organization, supporting our diverse roster of talent via artist management.
THE ROC has partnerships with the world’s leading experts in artist management, technology, fashion, and philanthropy, redefining the business of entertainment.
ROC SPORTS
THE ROC Sports focuses on elevating athletes' careers on a global scale both on and off the field. Roc Sports conceptualizes and executes marketing and endorsement deals, community outreach, charitable tie-ins, media relations, and brand strategy.
Film/TV Production
We are a full-service production, supporting our diverse roster of talent via talent management, film/tv production, bookings, creating, strategic brand development and beyond.
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